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by - Valerie Van Kooten - September 2005 - Finance and Legal Advice

... and headaches. "This is a convenience that property managers can offer, and it's one that many residents are beginning to ... amount. "Online rent paying is becoming a great marketing tool for property managers," Kalklosch says. ...

by - Robert McGarvey - January 2006 - Finance and Legal Advice

... this is where they work. What other secrets do fast-track property management firms know for growing their business? Read on for quick ... Five Steps to Profits 1. "Word-of-mouth marketing will help your business grow," says Melodee Wagen, a Lexington, ...

by - Ileana Ionescu - June 2010 - Green Building

... improvements and expect as much with their rentals. As a property manager , updating your building’s amenities can satisfy the needs ... that will have lasting public relations and building marketing benefits,” says Owens. However, it’s not possible to be a ...

by - Jenn Danko - May 2009 - Finance and Legal Advice

Related Articles:  Marketing in a Down Economy The Real Deal on Real Estate in 2009: Part 1 ... an industry-wide downturn, residential and commercial property managers must maximize their marketing dollars. Advertising budgets and ...

by - LowesForPros Staff - August 2010 - News

... that accommodates smart-home features. Advice for Property Managers Market Your Property to Students To market ... must carefully gauge student interests and adjust their marketing plan accordingly. Successful marketing plans must have a deep ...

by - Steve Hendershot - April 2009 - Finance and Legal Advice

... Articles:  Four Cost-Effective Strategies for Marketing Vacant Units Property Management Trends By:  Steve Hendershot ... leasing is no exception. But before you rush to slash your marketing budget as a cost-saving move, consider that good marketing may be the ...

... For Property Managers: Tax, Finance and Legal Advice HR and Client ... Accounting Health and Safety Marketing Operations Workforce Relations ...

by - Matt Alderton - July 2009 - News

... your pocket.” Deductions 101 An easy way for property managers to reduce tax liability, according to Milkwick, is to ... IRS deductions: Office supplies Advertising and marketing Home office expenses and equipment Cell phone and Internet ...

by - LowesForPros Staff - December 2009 - News

... growing trends in customer demand, building products and marketing - and how to take advantage of them next year. Here’s what they ... clients and their budgets happy. Advice for Property Managers Getting Certified: NARPM® Designations and ...

by - Jenn Danko - June 2009 - Industry Trends

... payments to building owners who look to place the blame, property managers often find themselves at the center of disputes. But how ... clients. PM’s must also be mindful when marketing the values of their properties, Thompson adds. Stay truthful about ...

by - Marcia Jedd - March 2008 - How To Articles

... Issue Date:  March 2008 Countless marketing and advertising options exist to market vacant apartment units and ... Particularly in urban areas, putting signs up on the property advertising the space does the trick, says Michael Daniels, ...

by - LowesForPros Staff - August 2009 - News

... Professionals Avoid These Classic Marketing Mistakes Face it: You started your business because you love ... manage workflow and track progress. Advice for Property Managers Subprime Mortgage Update ...

by - LowesForPros Staff - February 2010 - News

... feature pages: Building and Remodeling Property Management Facilities Maintenance < < Click here for an ... is both valuable and necessary to create an effective marketing plan, accurately price units and in turn, reduce vacancies. ...

by - Erin Dorr - December 2007 - News

... December 2007 Getting work from property managers has paid off for Dan Gratz, president of AB&R Plumbing in Anaheim, ...

by - Matt Alderton - July 2008 - Industry Trends

... seeing a lot of demand in the rental market.” For property managers, increased demand means increased business, which has the ... at a unit, it’s spotless. ” Trend: Internet Marketing Most people don’t view properties for the first time in person, ...

by - LowesForPros Staff - November 2009 - News

... to growing and retaining their client base. Marketing to Women : Marketing to women is an under-utilized tactic for most ... means of standing out from the crowd. Advice for Property Managers Cutting Costs By Greening Your Office : ...

by - LowesForPros Staff - October 2009 - News

... trend: eco-friendly remodeling. Advice for Property Managers Mixed Generation Communities: How to Make ... out on an important demographic when creating their marketing strategies. By learning to market to women effectively, landscapers ...

by - Dennis McCafferty - February 2009 - Green Building

... the home building industry, and now business owners and managers are seeing green everywhere they look. As consumer interest in ... in on sustainability need to be careful. While making, marketing or promoting green practices make business and practical, a rush to ... International (Building/Remodeling, Property Management, Maintenance, Plumbing, Electrical, Landscaping, Green ...

by - Andy Mitchell - August 2009 - Industry Trends

... downtown are now luxury rentals,” says Nathan Brown, property manager and broker with Chicago-based Triview Property Management. ... shrinking without updated interiors. Maurice Ortiz, the marketing director of Chicago-based agency, Apartment People, says the majority ...

by - Herminia Irizarry - May 2009 - Industry Trends

... differences mean you may have to rework your traditional marketing strategies in order to take advantage of this group’s renting ... their faces buried in the latest gadget much of the time, property managers need to switch their ads from billboards and buses to where ...

by - Pam Leven - September 2005 - How To Articles

... Group, agrees. "We lead with our strength, which is property management rather than leasing," he says. "We have ... Smarter Clients Both executives note that their own marketing teams and prospective clients work hard at finding one another. ...

by - Erin Dorr - October 2007 - How To Articles

... Issue Date:  October 2007 Marketing to people who are relocating from another city, state or even country ... president for the National Association of Residential Property Managers (NARPM). Make sure you’re advertising with high-traffic ...

by - Tara Remiasz - February 2009 - Green Building

... The deepening economic crisis has made it impossible for property managers to ignore the impact of static rent prices and rising costs ... managers across the board can reap the educational and marketing benefits of certification, but Green Initiative participants have ...

by - Matt Chapuran - April 2008 - How To Articles

... Becca Wilson, president of Spherexx.com , an Internet marketing solutions company in Dallas, Texas, estimates the average cost for ... your advertising or any other strategies, walk the property with your maintenance team and leasing staff. Set realistic ...

by - Jon Mahalak - August 2009 - How To Articles

... and entertaining. To accommodate these seasonal trends, property managers can modify existing outdoor spaces to become usable and ... are more likely to sign on for another year. Marketing your outdoor space PMs can also modify outdoor spaces to help ...

by - Pam Leven - November 2007 - How To Articles

... especially now, can be a daunting task. Realtors and property managers have been just as susceptible to the housing downturn as builders. These marketing tips could help you revise the way you—and your customers—see ...

by - Matt Alderton - May 2009 - Industry Trends

... estate taking a hit during the latest economic plunge. Property managers of condominiums, apartments and offices are also struggling to cope ... Ariz.-based company that specializes in condo sales, marketing and consulting, insists the outlook for rentals is ...

by - Steve Hendershot - September 2009 - How To Articles

... your company knows why you’re in business. If you’re a property manager, that means your custodial staff, your security staff, ... Property Managers (NARPM) who still teaches marketing classes for NARPM, decided to center his business on the concepts ...

by - By Jenn Danko - October 2009 - Tools and Technology

... cover heat registers. “This is the most excellent marketing tool they can hope for,” says Duffey, suggesting that contractors ... associated with exposure to lead-based paint. All tenants, property managers and homeowners must have a copy of the pamphlet prior to work ...

by - J.D. Piland - January 2007 - Tools and Technology

... exploit that for your gain. And a variety of marketing techniques—whether online or off—may be necessary if projections ... Going online is the key. “Burning CDs with property photos and creating Web sites are two of the most popular methods,” ...

by - Matt Alderton - April 2009 - Industry Trends

... also about condominiums, apartments and offices—where property managers are working hard to cope with a crisis that penetrates to ... Ariz.-based company that specializes in condo sales, marketing and consulting. “Suburban condo markets, however, probably still ...

by - LowesForPros Staff - July 2009 - News

... for your prospective buyers and give your business a green marketing edge. Building Outdoor Rooms As homeowners forgo new ... not just in warm climates. > Advice for Property Managers Tax Strategies for Property Managers Times ...

by - Tara Remiasz - December 2008 - Finance and Legal Advice

... keeping. D’Anzica soon realized that he was neglecting marketing efforts and decided to funnel more money toward this area of his ... president-elect of the National Association of Residential Property Managers, suggests that you also keep property owners apprised of ...

by - Tara Remiasz - January 2009 -

... of community translates into greater satisfaction with property managers as well. With that in mind, it is important for property managers to ... founder and president of Beyond Wine & Cheese Marketing LLC in Seattle, an online marketing collateral Web site for ...

by - Cheryl A. Sweet - July 2007 - Finance and Legal Advice

... July 2007 With tenant needs and property laws continually changing, you need to stay abreast of the latest ... of their budgets is key,” Burridge adds. “Knowledge of marketing helps give managers an edge when it comes to helping their tenants. ...

by - Kevin Day - May 2009 - News

... Practices Learn more about the Next Generation of Property Renters: Millenials Keep your grass “green” with Organic ... are increasingly attractive, while necessities like marketing tend to fall by the wayside. In construction, the proliferation of ...

by - Chad Preston - February 2007 - News

... You assuredly did your research to determine that your property was in the right place at the time and that you were leasing parallel ... worth. Knowing this ensures that you stay competitive by marketing and leasing appropriately—and profitably. Do Your Research ...

by - Clare Curley - May 2009 - Industry Trends

... new lock on the market, as well as the old ones, means property managers need to be all the more vigilant. That task is only multiplied when a ... are still unknown. According to Anthony Sloat, a marketing agent at Academy Locksmith, Inc., in Anaheim, CA, the trend in ...

by - Jeff Gavin - March 2007 - Tools and Technology

... where customers look for apartments is central to your marketing. Guess where they’re looking? In a late 2006 study, the Pew ... process.” Mueller’s firm designs software that allows property managers to offer real-time availability, pricing and reservations. ...

by - Dennis McCafferty - June 2007 - How To Articles

... and capital expenses,” says John Rosenberg, a certified property manager (CPM) and professor of real estate at the University of ... The level of services you provide to your residents is a marketing asset. But services can also emerge as a revenue source. Consider ...

by - Debbie McClung - December 2006 - How To Articles

... boomer trend with great profit potential for responsive property managers, says Rose Thomas, MPM, and president of the National ... to the label of elderly or disabled,” said Gwen Biasi, marketing and communications director of the National Association for the ...

by - Steven Graubart - November 2008 - How To Articles

... financially secure clients is key to the success of any property manager. Not only does it insure timely rent payments, but it also ... Vacation Rentals, says, “The majority of advertising and marketing is done on the Internet. This somewhat ensures that a higher end ...

by - Dennis McCafferty - December 2007 - News

... 2007 For many commercial building owners and managers, keeping track of performance means taking quantitative measurements ... Texas-based portfolio manager for Opus West, a commercial property management company. “Tenants want their employees and visitors to be ...

by - John Mulligan - January 2007 - How To Articles

... communication with residents is a crucial component of property management. Unfortunately, this component of the job is complicated by ... a necessity for property mangers. Leases and Marketing Materials Fair Housing Act rules do not require that translated ...

by - Jeff Gavin - July 2007 - How To Articles

... we have renters who are lifetime residents in their rental property. It isn’t uncommon to see three-generation households.” ... each generation so you can effectively target your marketing and your property to each generation.” Cater Through ...

by - Kevin Day - March 2009 - News

... on what “green” really means.   Property Management Acing Your Building Inspection No one has to ... to the next level and translate your expertise into marketing value. Electrical Making Smart Cuts When ...

by - Matt Chapuran - June 2006 - Industry Trends

... awesome,” concurs Susan Redmon, vice president of Madden Marketing & Design Group in Richardson, Texas. “Something living makes people happy.” Dive into Your Marketing Mini-models that feature plant life will help you close your ... about how your building is maintained and run.” (Property Management, Industry Trends) ...

by - J.D. Piland - July 2008 - How To Articles

... But that really is where the similarities end. Property managers looking to make a transition from apartment complex ... your units one day at a time. This means your sales and marketing schemes must be different: You are marketing your property every day, ...

by - Kevin Day - April 2009 - News

... through April, with a growing list of builders and property management firms declaring bankruptcy. At the same time, the market is ... decided that he needed to differentiate himself. Marketing Green Remodeling David Johnston spent much of his youth taking ...

by - Ashleigh Braggs - January 2009 - Finance and Legal Advice

... The current economic climate has had a mixed impact on the property management industry. As the declining housing market drives rental ... goal. For example, you might want to share expenses for a marketing campaign that could attract traffic to your particular neighborhood ...

by - John Mulligan - February 2007 - How To Articles

... disruptions in their lives will make it easier for a property manager/owner to retain good tenants and to attract new ones. ... which, as Geoffrion points out, is the cheapest form of marketing. “If we don’t make accommodations for our tenants, the ...

by - Matt Chapuran - October 2005 - News

... in touch with residents. Many residents prefer using the property management Web sites for service requests, because of its ... Sales Specialists), has collected dozens of cost-effective marketing strategies from CLASS's team of leasing specialists. Among her ...

by - Matt Chapuran - February 2008 - How To Articles

... by renting, says Angela Lagasse, vice president of property management for Lund Company in Omaha, Neb. “We have our work cut ... recent downturn in the housing market could be a boon for property managers and owners. Now is a good time to rent, says Lori Snider, ...

by - Matt Chapuran - April 2008 - How To Articles

... Michael Sarka, executive director of the Vacation Rental Managers Association in Santa Cruz, Calif. With such expansive opportunity, ... niche. Getting In Compared to residential property management, the typical vacation rental manager used to be a retiree ...

by - Valerie Van Kooten - January 2009 - How To Articles

... Issue Date:  January 2009 Most property managers have found themselves in a situation where they have had to ... the person onsite is not properly trained and there’s no marketing person on the property. Be sure everyone is given the same ...

by - Kevin Orfield - May 2008 - Finance and Legal Advice

... while continuing to manage expenses. “Rental property owners and managers need to realize that it’s a very competitive ... will deliver products directly. Consider New Marketing Strategies You should also take a look at your marketing efforts ...

by - Matt Chapuran - December 2005 - How To Articles

... Annual inspections are an opportunity to inventory your property and assess your capital needs. For instance, if there's going to be a ... to fund it. Or, for those valued tenants, see if the marketing budget could absorb the cost of installing a new refrigerator or ...

by - Regan Stewart - April 2006 - HR and Workforce Advice

... for residents knowing who is at their door or on the property and providing a means to identify workers," says Paul J. Bettano, ... perspective and objectives," says Susan Gustin, marketing projects manager for Braintree, Mass.-based real estate firm Peabody ...

by - Kevin Orfield - April 2008 - Industry Trends

... color paint. to create both ambiance and an effective marketing tool. Using tile or vinyl instead of carpet in the dining room ... an open-air concept,” says Gregory Carbone, certified property manager and office sector advisor for the Institute of Real Estate ...

by - Regan Stewart - May 2006 - How To Articles

... May 2006 Mixed-use properties appeal to property owners because of the multiple sources of revenue the facility ... to restaurant to shop is a convenience that property managers are literally banking on. People are attracted to the street life ... potential tenants on the city is just as important as marketing the facility. Retail stores can be a benefit to those living ...

by - Matt Chapuran - December 2005 - How To Articles

... that a manager will know there is a problem with a rental property if the site isn't at least 95 percent leased by Oct. 1. "You ... to be a little more creative," especially in your marketing copy. Play up facts such as electric appliances or more energy ...

by - Dan McLeister - August 2005 - Industry Trends

... Issue Date:  August 2005 Property managers need to offer bundled services to compete in today's ... need at least some of the latest features to have a strong marketing package for tenants, particularly those renting in the higher price ...

by - Robert McGarvey - July 2005 - How To Articles

... least, that's the new 21st century maxim that is reshaping property management, bringing it in step with a populace that increasingly ... business," says Jerry Perezchica, senior regional marketing manager with Oakwood Worldwide, a Los Angeles-based property ...

by - Matt Chapuran - July 2005 - How To Articles

... for Creativity for Rent in Littleton, Colo., urges property managers to recognize that Boomers will be retiring and potentially ... says Marie Madden, owner of Dallas-based Madden Marketing & Design Group. Make Them Feel at Home Inside units, ...

by - Robert McGarvey - September 2005 - How To Articles

... homeowners and tenants view their unit. That's why most property managers contract for pest control services and the rest are ... but don't necessarily have the budgets to underwrite major marketing blitzes. How to find these hidden gems? A first step is to ask other ...

by - Robert McGarvey - April 2008 - Finance and Legal Advice

... building managers, however, ATMs can actually enhance your property’s additional revenue. By installing an ATM machine in the lobby, you ... La. Fresh paint, landscaping, new carpets and aggressive marketing can all work to attract new tenants. Another option for curing ...

by - Alicia Garceau - March 2006 - How To Articles

... When O'Leary started as one of a handful of property managers at LaSalle Partners in the late 1970s, the company handled three or ... in terms of the business acumen of the management and marketing professionals involved. An organization looking to grow needs to ...

by - Chad Preston - September 2006 - Industry Trends

... much white at other properties. Carolyn Erickson, a property owner in Denver, rents out a furnished condominium loft to ... a semi-customizable space and would serve as a positive marketing tool for the property manager. If you consider adding some color ...

by - Jeff Gavin - July 2005 - How To Articles

... of compliment."   Marketing to HOAs Requires Relationship Building ... says to get a feel for the industry and be seen. "Property managers talk and we ask which landscapers the other is using," she ...

by - Chuck Ross - August 2008 - Green Building

... that many common chemicals can have on human health. Property managers can play a big role in their tenants’ health by taking some ... according to Linda Chipperfield, vice president for marketing and outreach for Green Seal, a Washington, D.C.-based non-profit ...

by - Dennis McCafferty - July 2006 - Tools and Technology

... As if the responsibilities of running his own property-management company weren’t enough, Jeffrey Torkelson, who runs JST ... customer base through more effective communications and marketing. “Many Internet users have a lot of messages coming into their ...

by - Chuck Ross - May 2006 - How To Articles

... includes removing leaf and debris from all areas of the property, raking out matted lawn areas and making sure walks and curblines are ... say the work that goes into successful clean-up marketing efforts pays off on several levels. Added revenue to the bottom line ...

by - Erin Dorr - October 2007 - How To Articles

... is responsible for completing the survey, says Bill Moore, marketing representative and former safety director for Brandenburg ... Agency (EPA) regulation affecting contractors and property managers. Proper Safety Accidents generally occur because ...